What is a business degree?
A business degree at PBA guides students through foundational principles in accounting, finance, marketing, management, and entrepreneurship – all taught from a Christian worldview. It emphasizes critical thinking, communication, data‑driven decision‑making, and ethical leadership.
What are the career opportunities with a business degree?
Accountant / Financial Planning Analyst
Accountants track financial records, help with financial planning and business taxes. Business majors can often become accountants, helping organizations make informed decisions through financial reporting. Financial planning analysts help individuals and organizations plan budgets, investments, and long-term financial strategies.
- Average salary: $78,000/year
Marketing Manager
These professionals shape branding, lead promotional campaigns, and help teams to market products and services. Strategy, creativity, and ROI focus are key.
- Average salary: $140,000/year
Operations Manager
Operations managers oversee the day-to-day of a business, they will optimize processes, manage resources, and help to improve performance across departments. They’re usually responsible for the employees daily workflows and for ensuring that a business is running like a well-oiled machine.
- Average salary: $120,000 /year
Data Analyst
Data analysts extract insights from data – they’re often hired to find patterns within data, develop a story from the data, or help to see things that others may not notice within the data. This career is perfect for people with a keen eye for detail.
- Average salary: $100,000/year
Business Development Manager
If an operations manager helps oversee the day to day of the inside of the business, a Business Development Manager helps to find opportunities outside of the business to facilitate growth. This could be forging partnerships with other brands and businesses, and expanding market presence. Often rewarded with six-figure compensation depending on experience and impact.
- Average salary: Ranges widely from $40,000 to $200,000+
What are the industry applications for a business degree
- Corporate & Financial Services
Never confined to numbers alone, business grads guide financial planning, accounting systems, and corporate operations – they help develop strategy with ethical vision and financial fluency. - Marketing & Brand Management
In marketing, creativity meets analytics. These roles involve market research, campaign design, brand growth strategies, and digital engagement, all informed by data and values. - Operations & Supply Chain
Graduates will make sure goods and services move efficiently – from procurement and logistics to product delivery – while ensuring resources are used effectively. - Consulting & Advisory Services
Advisors support organizations with strategic planning, risk assessment, and organizational design. Many firms hire business graduates for entry roles that lead to high-impact consulting or corporate leadership. - Entrepreneurship & Small Business
A business degree can help build confidence to launch and manage ventures with purpose. Graduates may explore franchising, social enterprise, or startups. - Fintech & Financial Risk Management
As technology reshapes finance, talent with both business and tech skills are in demand. Roles like fintech engineer or risk officer – where salaries range from ~$110K to $170K or more – are emerging paths for business-educated graduates
Skills Gained from a Business Degree
Hard Skills
- Financial Literacy
- Project Management
- Marketing & Sales Strategy
- Data Analysis
- Business Software Proficiency
Soft Skills
- Leadership & Team Coordination
- Critical Thinking & Problem Solving
- Communication
- Decision-Making Under Pressure
- Ethical Reasoning
Bonus: Professional Attributes
- Adaptability in fast-paced environments
- Entrepreneurial mindset
- Goal orientation and performance tracking
- Global awareness and cross-cultural sensitivity (especially if international business courses were included)
Degrees at PBA
At Palm Beach Atlantic University, students may pursue:
- B.S.B.A. in Business Administration
B.A. in Business Administration - Minor in Business Administration
International Business, B.S. - MBA (Master of Business Administration)
Why it Matters
Graduates leave PBA’s business programs ready to serve ethically, lead confidently, and innovate wisely.